What Social Media Platform is Right for My Business?

Facebook, Twitter, Google+, Pinterest, Instagram, LinkedIn, YouTube, Foursquare…it’s a dizzying menu, isn’t it? Social media channels are abundant and emerge all the time. One of the questions we’re asked most frequently is, “Which social media platform is right...

3 Tips for Making Your Marketing More Effective in 2018

Making your marketing more effective in 2018 requires you to ask, “What are my customers really looking for?”    The one constant in marketing is that there is no constant. Marketing evolves. It changes over time. Approaches that worked just two years...