Ideas for Marketing to Gen X

Ideas for Marketing to Gen X

4 Tips to Help you Market Better to Gen X There’s a lot of brouhaha between the generations. Most notably the “animosity” between Baby Boomers and Millennials. But we aren’t here to discuss the “Okay, Boomer” trend.  No. We are here to look at an often forgotten...
Email Marketing Isn’t Dead: Tips and Best Practices

Email Marketing Isn’t Dead: Tips and Best Practices

Email is a Powerful Tool But You Have to Use it Right Email has been around since the days of dial up, so I know what you are thinking. But email marketing isn’t some dinosaur.  In fact, 99% of people check their email every day and nearly three-quarters of...